UPS launched its first advertising campaign to activate its role in the London 2012 Olympic and Paralympic Games, with content appearing in television, online and print media outlets as preparations for the London 2012 Games continue to ramp up.
With the London 2012 games as the central campaign theme, UPS extends the principles of the “We ? Logistics” advertisements. The campaign demonstrates how UPS is ensuring big events, like the London 2012 Games, are a success by getting the little things comprising logistics right. This campaign will also include radio spots in the coming weeks and will run through to the end of 2011. For more details, visit ups.com/london2012
Incredible, how to expect UPS to handle 30 million items of inventory, from 10,000 SKUs in 2012 Olympics when can't handle 5 packages from Spain to UK ? yes, 4 of them with computers, original boxes and protection, intl. signs on boxes, all totally smashed and rounded, other one still missing since 3 months ago. C. Service denies to be responsible for it and lots more…<br />Are you kidding