Drivers Direct, one of the UK’s leading providers of temporary and permanent drivers to commercial organisations, has launched a campaign to highlight the risks of drink driving. Drink driving is well documented to increase over the Christmas period and there have been further recent calls to reduce the drink driving limit in the UK.
Over the next few weeks Drivers Direct will be pushing their campaign as part of a national crack down on drink driving. As part of the campaign, Drivers Direct will be providing a number of posters to their 21 branches nationwide who will be able to distribute to their clients and also the media locally.
Gethin Roberts, managing director of Drivers Direct, comments: “The negative effects of drink driving are something we feel very passionately about. As more and more people will be celebrating over the holiday season, we need to remind everyone that the consequences of driving under the influence might not just include a court appearance, but also death. We urge all drivers to look at other methods of transport home after work parties, pub outings and celebrations over this festive period, and let’s not forget that it is also just as important that drivers make sure that they are not over the limit the morning after the party.”
According to the IAS, reducing the limit to 50mg/100ml would save at least 25 lives per year. The Department for Transport statistics also show that drink driving costs Great Britain £800m each year, and a British Social Attitudes Survey shows 77 per cent of the public support a lower legal limit. To request a poster please contact your nearest branch of Drivers Direct.
Established in 2002, Drivers Direct covers all driver classes, from chauffeurs and fork lift driver’s right through to LGV Class 1 and 2 drivers, supplies more than 1200 drivers a week to clients from across the public and private sectors. The company currently has a network of 21 branches across the UK. For more information visit their website www.driversdirect.co.uk
